What drives you?
My job has become an arena where I constantly have the opportunity to develop creatively within the craft of filmmaking, while also getting better at creating visually strong content that evokes something in the viewer.
Why do companies need film?
In an increasingly chaotic world with "fewer hours in the day", it can be difficult to capture viewers' attention unless something truly speaks to them. With film you can either deliver information so efficiently that viewers can immediately return to their own lives, or create something so compelling that it gives them a break from everyday life. Today we need both.